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Post by jcoutu1 on Sept 15, 2017 7:40:00 GMT -6
www.sweetwater.com/store/detail/522CompI can't imagine many of these selling at $800 a pop. Get outta town. For $50 less I can get a single channel 500 series version of the MPressor. If these came in at $300/$400, I'd give it a shot. At this price though, get real.
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Post by EmRR on Sept 15, 2017 8:52:44 GMT -6
Cheaper to build than a Pultec clone. Interesting comparison on cost vs. intellectual value vs. customer perception.
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Post by NoFilterChuck on Sept 15, 2017 9:07:22 GMT -6
Behringer owns Midas, but it's still the Midas engineers designing the circuit. Don't even think for a second that this is "behringer level gear".
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Post by adamjbrass on Sept 15, 2017 9:07:59 GMT -6
Do studio guys and gals dream about the "Midas Compressor" sound??
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Post by EmRR on Sept 15, 2017 9:14:56 GMT -6
Behringer owns Midas, but it's still the Midas engineers designing the circuit. Don't even think for a second that this is "behringer level gear". But what does that even mean? If you accept that Behringer gear historically is pilfered IP from other places, then "behringer level gear" means very little.
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Post by jcoutu1 on Sept 15, 2017 9:16:06 GMT -6
Cheaper to build than a Pultec clone. Interesting comparison on cost vs. intellectual value vs. customer perception. ...this is a new 500 series "Midas" compressor...selling for $800.
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Post by indiehouse on Sept 15, 2017 9:18:04 GMT -6
Maybe they're trying to replicate the EQP-KT sales strategy? Price it high initially, then do a massive price drop.
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Post by jcoutu1 on Sept 15, 2017 9:30:14 GMT -6
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Post by EmRR on Sept 15, 2017 9:30:38 GMT -6
Cheaper to build than a Pultec clone. Interesting comparison on cost vs. intellectual value vs. customer perception. ...this is a new 500 series "Midas" compressor...selling for $800. Yes? That's what I'm addressing....
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Post by EmRR on Sept 15, 2017 9:32:19 GMT -6
Do studio guys and gals dream about the "Midas Compressor" sound?? Has there ever even been a Midas compressor? Not that I've seen EVERY live rig out there, but I've never encountered one, and I've driven a fair number of various Midas consoles at events.
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Post by jcoutu1 on Sept 15, 2017 9:37:58 GMT -6
...this is a new 500 series "Midas" compressor...selling for $800. Yes? That's what I'm addressing.... Ahh, yeah. I thought you were saying that their Pultec is cheaper than building your own Pultec clone. You're saying that the cost of building this module is cheaper than the cost of building their Pultec clone. Got ya.
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Post by jcoutu1 on Sept 15, 2017 9:38:50 GMT -6
Thinking some more, this is absolutely a rebranded DN540.
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ericn
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Post by ericn on Sept 15, 2017 9:50:27 GMT -6
This is the problem of having a giant corporation with multiple channels. Midas is supposed to be their premium brand, sort of a "Ferrari " and "Fiat". The problem for Music Group is we alll know their Brands are designed and built in the same places ! I'm betting now that KT is the affordable premium gear brand Midas is a premium SR brand we see what we all know as KT will now be Midas.
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ericn
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Post by ericn on Sept 15, 2017 9:56:33 GMT -6
Do studio guys and gals dream about the "Midas Compressor" sound?? No, I still Dream of Lemons XL4 with Moving Faders for just about everything in this world audio! Lots of Wedge world nightmares about not having a Midas, but that's typical Wedge mixer PTSD NO NOT A STUDIOMASTER !!!
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Post by johneppstein on Sept 15, 2017 11:52:54 GMT -6
Behringer owns Midas, but it's still the Midas engineers designing the circuit. Don't even think for a second that this is "behringer level gear". Is it really? I don't recall Midas having ANY involvement in gain control devices. What I do recall is most people using Brooke Siren in their Midas based systems. There was another populsr one, too, but the brand is escaping me at the moment. What I want to know is what Uli's copying this time.... Is this a dbx circuit?
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Post by johneppstein on Sept 15, 2017 11:54:42 GMT -6
Do studio guys and gals dream about the "Midas Compressor" sound?? There is no "Midas compressor sound". And Midas had zero involvement in studio gear.
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Post by johneppstein on Sept 15, 2017 11:58:28 GMT -6
Thinking some more, this is absolutely a rebranded DN540. That doesn't make sense to me. Uli owns K-T, so why would he clone one of their products and sell it as a Midas?
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Post by Tbone81 on Sept 15, 2017 12:09:33 GMT -6
Thinking some more, this is absolutely a rebranded DN540. That doesn't make sense to me. Uli owns K-T, so why would he clone one of their products and sell it as a Midas? It doesn't make sense to anyone, which is I think the point. So its most likely just marketing hype. It wouldn't be the first time a company re-released a product under a different name, with a different price tag. Sometimes that works out well for companies, sometimes not. I'm not saying that is what is definitely happening here, but it sure is possible and worth considering. Either way, I know my reaction when I saw these a few days ago was to laugh. I mean the price point really is quite ridiculous.
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Post by jcoutu1 on Sept 15, 2017 12:26:27 GMT -6
Thinking some more, this is absolutely a rebranded DN540. That doesn't make sense to me. Uli owns K-T, so why would he clone one of their products and sell it as a Midas? DN540 Description - - Presence-accenting compression to enhance high-frequency signal integrity
- Dynamic EQ adds “air” to vocals without introducing noise or pumping effects
- Manual envelope control with linear peak-sensing compression or Auto mode with RMS compression
- Soft or hard knee compressor response
Midas 522 Description - - Premium compressor/limiter with dynamic presence control
- Variable dynamic Presence preserves mid-high frequencies for natural sound during compression
- Presence control adds air to vocals and instruments without introducing noise or pumping; reduces risk of feedback
- Manual envelope controls with linear peak-sensing compression
- Set-it-and-forget-it Auto mode with RMS compression
- Soft or Hard knee compression response with selection switch
Also the ratios, threshold controls, and timing speeds of the attack and release match exactly. It looks like Uli is branding KT as an inexpensive studio gear brand (especially since live sound rack gear is dying with all the digital rigs these days) and Midas as the premium brand. Why wouldn't they rebrand the (at least appears to be) discontinued DN540 as something else, especially if they feel like it's a quality product.
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Post by rowmat on Sept 15, 2017 12:51:54 GMT -6
Didn't you know that the first two letters "Be" in the word Behringer stand for "Badge Engineering"?
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ericn
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Post by ericn on Sept 15, 2017 13:01:17 GMT -6
Thinking some more, this is absolutely a rebranded DN540. That doesn't make sense to me. Uli owns K-T, so why would he clone one of their products and sell it as a Midas? In Uhili world KT is now affordable copies of classics Midas is premium brand ! Since Mark IV days KT DDA & Midas R&D one and the same ! He probably should have simply retired the KT Brand and brought KT products under Midas then invented a new brand for the new KT stuff but he owns the DDA & KT names from the Midas purchase! What the world should be pissed about is that the Lake prossesing is now only available in Lab Gruppen amps!
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ericn
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Post by ericn on Sept 15, 2017 14:53:31 GMT -6
It it's "In Stock" how come Sweetwater doesn't have an actual picture of it (all of the views are 3D renders) Manufacturer supplied images, you open a box and you have to discount it! Will real pictures sell more ? From experience very doubtful.
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Post by thehightenor on Sept 15, 2017 15:19:02 GMT -6
Maybe they're trying to replicate the EQP-KT sales strategy? Price it high initially, then do a massive price drop. If only. The price never changed here in the UK!
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Post by adamjbrass on Sept 15, 2017 17:52:58 GMT -6
Id rather buy a Great River PWM-501 for $835
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ericn
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Post by ericn on Sept 15, 2017 18:00:21 GMT -6
Id rather buy a Great River PWM-501 for $835 I can think of a lot of things I'd rather do with that money, hell as I'm getting ready to head to Vegas on Monday Betting on 00 comes to mind !
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